Privacy Policy




The responsible handling of your data and your privacy is an important principle for INTERSPORT. Data protection begins with information about the processing of data. This data protection declaration is intended to inform the customer about their personal rights in relation to personal data and show which personal data we are currently processing and what purposes we are pursuing with it.

At this point we would like to point out that this data protection declaration can be adapted from time to time. By using our INTERSPORT offer, you agree to this data protection declaration.

The processing of data and information includes the collection, storage, use, transmission, disclosure and deletion of data. In the following, in connection with these processing activities, we speak of “processing data” or “processing data” for better understanding.


Data protection law grants every person a so-called right to information. According to this, every person has the right to request information about their stored data. So you can exercise your right to information at any time.

In addition to the right to information, you have the right to correction, deletion, restriction, objection and - if applicable - to data portability. The deletion and objection rights are not unrestricted rights. Legal provisions such as retention requirements or overriding interests may make further processing necessary. We check every single case and inform you of the result. 




2.1 What data do we collect on our website and for what purpose?

Calling up our online shop
When you visit our online shop, our servers temporarily save every access in a log file. As with every connection to a web server, session-related data is recorded without your intervention and stored until it is automatically deleted.

Session-related data

    • - IP address
    • - Name of the owner of the IP address range (usually your Internet access provider)
    • - Transfer protocol used
    • - Date and time of access
    • - duration and frequency of visits
    • - Name and URL of the files accessed
    • - Visitor source (referring website)
    • - Location-related data when used
    • - Browser used (type, version and language) including add-ons
    • - Terminal device used, including resolution and operating system
    • - the operating system of your device
    • - User behavior during the visit shopping cart information

We collect session-related data to ensure the technical functionality of our online shop, to guarantee system security and stability over the long term, and to optimize our online presence and our communication measures.

Opening a customer account
In order to place orders in the online shop, you can order as a guest or open a customer account. When registering for a customer account, we process personal data.

personal data

    • - salutation
    • - Name and first name
    • - Delivery and billing address
    • - phone number
    • - E-mail address
    • - Date of birth
    • - Password
    • - Language preference (s)
    • - Customer account information including the opening date

The collection of personal data takes place for the purpose of processing your orders and payment processes and to facilitate future order and payment processes. By storing your personal data, we ensure that you do not have to enter your details again the next time you log in and that you have access to your order history at any time.

Ordering in our online shop
As soon as you place an order in our online shop, we need order and payment information to process the order process.

Order and payment information

    • - Credit card and account information
    • - shopping cart information
      • - Order date and time
      • - the type, quantity and value of the goods ordered
      • - order history
      • - Information on abandoned carts
    • - Payment Information
      • - means of payment
      • - Paying agent
      • - Date of invoice
      • - Payment behavior
      • - Information on any dunning and collection procedures

In order to process your order, we forward order and payment information to our service providers involved in the order and payment process. Unless otherwise stated in this data protection declaration or you have not separately consented to this, we will use the order and payment information exclusively to process the order and payment process.


2.2 Cookies and Similar Technologies

We use cookies and similar technologies (e.g. pixel tags) (hereinafter “cookies”) on our online shop. Cookies are data (e.g. information on preferred language, login, shopping cart and address information) that your Internet browser saves in one (or more) files on your computer or mobile device when you use our online shop.

Most internet browsers automatically accept cookies. However, you can configure your internet browser so that no cookies are stored on your device or a message always appears when you receive a new cookie. You can find the settings for this in your internet browser. However, deactivating cookies may mean that you can no longer use all the functions of our website.

Why do we use cookies?
Cookies help to make your visit to our website easier and more pleasant. When you return to our online shop, your internet browser sends the saved cookie information back to us. This enables us to show you content on our online shop that includes information from your last visit (e.g. shopping cart content, login information).
We also use cookies to optimize our advertising. With the help of cookies, we can present you with targeted articles, services and advertisements based on the user data available to us.

Which cookies do we use?
We use session cookies (e.g. to save the language selection and the shopping cart functionality across several pages of the browser session), which are automatically deleted from your computer or mobile device after the browser session.
We also use temporary or permanent cookies. These are cookies that are stored on your computer or mobile device over a longer period of time. In this way, we can recognize you when you visit our online shop again and provide your preferred settings and information.



We only send our newsletter with the consent of the subscriber. This declaration of consent takes place via a so-called double opt-in procedure, i.e. after registration, a confirmation via an email link is required. This registration process is logged due to legal requirements. You can unsubscribe at any time using the unsubscribe link in the newsletter or our customer service.


If you contact us at one of various possible contact points (also touchpoints), we will process further data. The type of personal data that is processed depends on the relevant contact point. We process your data at the following contact points (not exhaustively):

    • Contacting customer service
    • Contact via social media
    • Processing of returns, warranty cases and complaints

In doing so, we process the date, the reason and the result of the contact and, if necessary, further information on the processing of returns, guarantee cases and complaints.

So that we can give you the best possible advice, we process data from contacting our customer service and via social media. This allows us to refer to previous contacts when making repeated contacts and thus strive for holistic solutions in the interests of the customer. The processing of the data also allows us to draw conclusions as to how we can further adapt our online offer and appearance to customer needs.


We only store and process personal data as long as they are necessary for the purposes for which they were collected or as long as statutory retention requirements stipulate. We delete your personal data as soon as we no longer need it, but at the latest after the statutory maximum retention requirement. As a rule, this is the duration of the business relationship or contract and then for a further five, ten or more years (depending on the applicable legal basis). Current or anticipated proceedings can result in storage beyond this period.



INTERSPORT takes appropriate technical and organizational security measures to protect your personal data stored by us against manipulation, partial or complete loss and against unauthorized access by third parties. Our security measures are continuously adapted in line with technological developments.

At the same time, we would like to draw your attention to the fact that access data should always be treated confidentially and that the browser window should be closed when you leave our online shop, especially if you share the computer with others.

Our employees and the service companies commissioned by us are bound by us to secrecy and to comply with data protection regulations.










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